Expressive customers thrive off having fun and buy off emotion and testimonials. Here are some tips for working with an Expressive car shopper.
James Koser discusses how he and his team use Quantum5's phone communication skills to help improve their appointment set rates, call consistency, &...
Cheri Stephens explores practical change management strategies to enhance dealership efficiency.
When building value with your customers, remember to listen to them, connect the features & benefits of the car to their emotions, and be their...
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