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We build better humans.

We keep your team ready by reimagining automotive training. Check out our blogs for tips and tricks on how to improve your store's profitability.

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phone call training

Set More Phone Appointments

When working with customers on the phone, it's essential to have a plan so you can more effectively set appointments with those interested car...

customer experience

Social Styles: Working with Analyticals

Analytical customers operate based on facts rather than trust. Sean explains some tips for working with an Analytical car shopper.

customer experience

Social Styles: Working with Amiables

It's essential to ensure that your Amiable customers are actually happy. Focus on building trust, get to know them, and work through their wants and...

sales

Why You Should Open Up Your Inventory

Did you know that 60% of your customers are not committed to the vehicle they may have submitted an Internet lead on? Opening your inventory matters!

customer experience

Social Styles: Working with Expressives

Expressive customers thrive off having fun and buy off emotion and testimonials. Here are some tips for working with an Expressive car shopper.

sales

Let People Correct You

Rather than just asking simple questions, we can guess & make suggestions. This is a way to help you gain more information & learn about your car...

social styles

Social Styles: Working with Drivers

When working with a Driver, remember to not waste time, be direct (they value it) and have some facts and information to back up your claims.

customer experience

First Phone Impressions and Why They Matter

Did you know that 38% of your customers will not do business with you based off 1 bad phone call? That just shows the importance of every single...