Good write-ups can help you build trust and loyalty, which are crucial for customer retention and dealership reputation.
When building value with your customers, remember to listen to them, connect the features & benefits of the car to their emotions, and be their...
Analytical customers operate based on facts rather than trust. Sean explains some tips for working with an Analytical car shopper.
When working with a Driver, remember to not waste time, be direct (they value it) and have some facts and information to back up your claims.
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