We keep your team ready by reimagining automotive training. Check out our blogs for tips and tricks on how to improve your store's profitability.
It's essential to set clear expectations with your service customers upfront, starting with letting them know how much time the service process could...
When customers want a really high price for their trade, salespeople can use data as part of their negotiation strategy. Watch the video for more.
Want to be a better car salesman? Follow Josh's tips for how NOT to start your day.
Eye contact is an important part of building trust and showing that you're listening. The next time you greet a customer, remember to take off the...
Analytical customers operate based on facts rather than trust. Sean explains some tips for working with an Analytical car shopper.
As a BDC, do you know how many phone calls you should be making each day to stay productive and hit your numbers? Sarah explains in this video.
It's essential to ensure that your Amiable customers are actually happy. Focus on building trust, get to know them, and work through their wants and...
Jim Farkas, GM of Germain Honda, discusses training and educating dealership teams with ASOTU's Paul Daly and Kyle Mountsier at NADA '24. Watch here!
"Expert" salesman Josh shares his 3 tips to help you conduct the "perfect" test drive. Following Josh's advice will set you apart, but NOT in a good...
Gomez & Turner talk with ASOTU to explain how dealers don't need rigid sales processes but rather people who are equipped with the right skills.