VIDEOS

We build better humans.

We keep your team ready by reimagining automotive training. Check out our blogs for tips and tricks on how to improve your store's profitability.

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phone call training

Set More Phone Appointments

When working with customers on the phone, it's essential to have a plan so you can more effectively set appointments with those interested car...

sales

Being Retail Ready

Being retail ready is more than just knowing your inventory. It's about being the on-site expert for your customers.

sales

Using Data as a Negotiation Tool

When customers want a really high price for their trade, salespeople can use data as part of their negotiation strategy. Watch the video for more.

customer experience

Social Styles: Working with Analyticals

Analytical customers operate based on facts rather than trust. Sean explains some tips for working with an Analytical car shopper.

phone call training

BDC Phone Calls: How Many Should You Make?

As a BDC, do you know how many phone calls you should be making each day to stay productive and hit your numbers? Sarah explains in this video.

customer experience

Social Styles: Working with Amiables

It's essential to ensure that your Amiable customers are actually happy. Focus on building trust, get to know them, and work through their wants and...

automotive training

Jim Farkas ASOTU Interview | NADA Feb. '24

Jim Farkas, GM of Germain Honda, discusses training and educating dealership teams with ASOTU's Paul Daly and Kyle Mountsier at NADA '24. Watch here!